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Freedom Benefits reaction to Supreme Court ruling on ACA

The court ruling will boost the volume and value of four segments of Freedom Benefits service network

JUNE 28, 2012 - Four segments of Freedom Benefits online network of financial service providers will benefit from the ruling announced by the Supreme Court today. The upholding of the individual mandate will have the largest impact because of the growth in demand for low cost insurance options by individuals who purchase their own coverage. The trademarks, intellectual property and Web site domains owned by Freedom Benefits will likely also increase in value as possible purchases by larger health care firms.

Freedom Benefits founder Tony Novak said "Businesses and individuals have postponed financial planning decisions related to health plans for months. Now we expect to see them moving forward assertively into options that reduce health care outlays for the long term". He added about the Supreme Court announcement "We certainly did not expect this decision, but we recognize what it will mean to our future growth." Novak is a CPA. MBA, MT and Certified Consumer Driven Health Care Adviser who have been an outspoken advocate of health care reform for more than 25 years.

Freedom Benefits operates a supplemental commercial insurance exchange at, a small business advisory service at, a health insurance navigator service at and a COBRA benefits advisory service at Other companies contract with Freedom Benefits to provide marketing and online enrollment support.

Additional comments are available on the Universal Health Insurance Blog posts "Learning to live with universal coverage" "First glimpse of health reform after the Supreme Court ruling". 


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This web site is independently owned and managed by Tony Novak operating under the trademarks "Freedom Benefits", "OnlineAdviser" and "OnlineNavigator". Opinions expressed are the sole responsibility of the author and do not represent the opinion of any other person, company or entity mentioned. Tony Novak is not an agent, broker, producer or navigator for any federal or state health insurance exchange but may provide uncompensated advice, reviews and referrals to these official resources. Novak is compensated as an accountant, adviser, affiliate consultant, marketer, reviewer, endorser, producer, lead generator or referrer to some of the other commercial companies listed on this site. Information is from sources believed to be reliable but cannot be guaranteed.